The Wildlife Mark


We believe the power of brands can create better futures.

The Wildlife Mark is a visual identity adopted by brands onto their logos, creating a mark for brands to commit and taking responsibility to protect the endangered species on Earth.

When we wear a responsibility in our name, it acts as a constant reminder that we could use our voices to drive change, spreading a message to millions of people for the greater good.

The Wildlife Mark was created for the New Blood Awards 2015 brief by WWF.

Art Director:
Raquel Ang
Cynthia Subrata
Cheryl Chu

Cheryl Chu