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WAG (Wear A Green) Day

WAG day sparks off as an event organized by Conservation International (Singapore) and SCAPE Singapore, calling Singaporeans to wear something and anything green on the 21st of May 2011. The overall event conveys a simple message that nature and our environment is a part of us and we can’t live in a world without “green”.

Stimulate Your Tastebuds — Travel Brochure

Brochure design for the Singapore Tourism Board during my Digital Imagery Design module. I chose to focus on the local desserts of Singapore and took shots of desserts over the span of 2 weeks. The overall theme and concept of the brochure is a fun and colorful layout to attract tourists with the colors and appealing arrangement of these desserts.

Beat Cancer — It hurts more than this

Postcard design as part of a Breast Cancer Awareness campaign to educate and empower women with the tools for early detection as to prevent and BEAT CANCER so that they can be in control of their breast health. The overall concept is to inform viewers on how painful and hurtful Breast Cancer can be among victims not only physically but also mentally and emotionally. It hurts more than one can ever think of and one would only know the true pain behind when one endures cancer.

I AM 10.1 PROJECT

I AM 10.1 is an integrated studio project for my first semester in NAFA. The overall concept conveys the message on how we're not a perfect "10" as we have our flaws being "point 1" but we must always embrace them and accept them because it makes us who we are. The mini-booklet acts to create awareness among youths and teenagers as a campaign for SCAPE Singapore.

We Pray For Japan —– Charity Tee

A part of an effort to help out the victims of the 11th March earthquake and tsunami in Japan, I got together with a few friends (TUBS) to set up a non-profit charity T-shirt project to help create awareness and collect funds from proceeds to be donated to victims through the American Red-Cross Organization.